INFORMATION AND COMMUNICATION TECHNOLOGY IN AGRICULTURE-A SWOT ANALYSIS

P. ANILKUMAR¹*, V. NAGARAJAN NAIDU^2
1Department of Economics, His Highness Maharaja's University College, University of Kerala, Thiruvananthapuram, 695034, Kerala, India
²Department of Economics, His Highness Maharaja's University College, University of Kerala, Thiruvananthapuram, 695034, Kerala, India
* Corresponding Author : anilpdal@gmail.com

Received : 02-05-2020     Accepted : 21-05-2020     Published : 30-05-2020
Volume : 12     Issue : 10       Pages : 9859 - 9861
Int J Agr Sci 12.10 (2020):9859-9861

Keywords : e-literacy, Knowledge, Livelihood, Farming, Internet
Academic Editor : V.S. Amritha, Rishikesh Singh, Sengar Shivesh S., Shripad Bhat
Conflict of Interest : None declared
Acknowledgements/Funding : Authors are thankful to University of Kerala, Thiruvananthapuram, 695034, Kerala, India
Author Contribution : All authors equally contributed

Knowledge is one of the key factors which differentiate the people from others. Information and communication technology provide proper knowledge and information to the farmers which will enhance the farming activities in agriculture. The data for Strength Weakness Opportunities and Threats (SWOT) analysis about the information and communication technology was collected from the experts those who had experiences in the Information and Communication Technology (ICT) related activities of agriculture. Information technology in agriculture has a wide spectrum which caters the dissemination of information to the upliftment of the farmers. There are various strength factors to improve the dissemination of information technology in agriculture. Study reveals that the dominant parameters under weakness and threats such as ‘the lack of expertise among farming community in using IT resources’ and ‘low level of e-literacy’ hold back the effective utilization of ICT in agriculture sector. The successful implementation of information technology in agriculture depends upon the judicious use of the strategies which should minimize the weakness and threat and maximize the internal strength and opportunities for using the ICT.

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